Cover Image for What VCs Look For in B2B SaaS | Nauta
Cover Image for What VCs Look For in B2B SaaS | Nauta
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What VCs Look For in B2B SaaS | Nauta

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About Event

Join us for an exclusive webinar with Ana Fernandez, Investment Associate at Nauta, one of Europe's leading early-stage investors.

Ana will break down the investment process for B2B SaaS startups, sharing a rare behind-the-scenes look at how VCs truly assess startups. Learn what sets successful B2B SaaS companies apart and how to position your startup for growth and investment.

Whether you’re at the early stages of building your SaaS business or preparing for your next funding round, this webinar will provide actionable insights from a VC firm that has helped scale some of the most innovative companies in the B2B space.

Key Takeaways:

  • How VCs really assess B2B SaaS startups, including the real, bts checklist investors use before committing to deals.

  • The key signals, mistakes and red flags that affect fundraising success.

  • How to build investor watchlists and get VCs to chase you (rather than the other way around).

  • Fundraising benchmarks that VCs use today.

  • The go-to-market strategies that actually scale to £10M ARR.

This webinar will be most useful for early-stage B2B SaaS founders.

Your hosts

Nauta is a leading European venture capital firm focused on investing in early-stage B2B Software. Founded in 2004, Nauta typically invests between €1-5M as a lead investor in Seed and Series A rounds. With over 85 companies in its portfolio, Nauta partners with ambitious founders to help scale businesses internationally. The firm provides not just capital but strategic guidance, leveraging its deep network and hands-on approach to accelerate growth and build long-term value.

Novabook is the accountant for startups. We handle your books, payroll and taxes, and help founders get their accounting done right from the start. But we also believe in supporting founders beyond just accounting services. We’re a team of tech operators and finance experts with the goal to add more than just tax compliance to the startups we work with. We aim to share our learnings from having built and sold a startup back in 2022, which we scaled to over 12 million users. This event is part of our commitment to help founders succeed.

How to apply

​​Please sign up using the link provided. Although we don't have strict selection criteria, this session is tailored for early-stage B2B SaaS startups.

​​Please note: By registering for this event, you agree for us to keep you in the loop with our future events.

Avatar for Novabook
Presented by
Novabook
The accountant for startups
80 Went