

How to get started with your startup? A novel approach to evaluate ideas for products and new businesses (Online)
About this workshop
Whether you’re launching something new or trying to grow what you’ve already built, the core challenge is the same: How do you know if your idea will actually turn into revenue? In this 2-hour, hands-on workshop, you’ll learn to apply Nascent Methodology — a practical and novel framework designed to help you identify the earliest signals of opportunity. Originally developed for startups with no customers, this method is just as powerful for early-stage businesses or existing companies looking to expand, test new directions, or reconnect with unmet market needs.
This workshop is ideal for founders, product leads, small business owners, and anyone looking to grow their business with fewer guesses and more insight. We’ll walk through a case study and guide you through exercises to:
Spot People in Pain — potential customers who are actively struggling with a problem
Quantify the Pain in Dollars ($) — to assess how much value you could create by solving the problem
Evaluate new ideas (or re-evaluate existing ones) with clarity and speed
You’ll leave with tools to:
Test and refine your current offering
Explore new market segments or product lines
Avoid wasting time on ideas that are unlikely to ever gain traction
Build a clearer path toward potential growth, despite having few or no customers
Additional:
Nascent is partnering on this webinar with Saxa Innovation
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If you need a discount on the fee, please email us at scholarship@nascentstartups.com
This event will be recorded. We may publish brief clips in the newsletter.