From Start-Up to Market Leader: Nyakio Grieco of Thirteen Lune and Relevant Shares Her Insights on Evaluation Investment Opportunities
After her first brand was acquired by Unilever, Nyakio Grieco didn’t stop there. She launched Thirteen Lune and Relevant.
We’re thrilled to invite you to a special virtual interview with Nyakio Grieco, a visionary in the beauty industry. This event will offer an exclusive look into Nyakio's inspiring journey and her impactful contributions to clean, inclusive beauty.
During this event, Nyakio will discuss:
From Nyakio Beauty to Thirteen Lune: Gain insights into how Nyakio’s experience with Nyakio Beauty’s acquisition by Unilever influenced her approach to launching and growing Thirteen Lune.
Navigating Challenges: Hear about the major challenges Nyakio faced in launching Thirteen Lune and her strategies for overcoming them.
Scaling and Growth: Discover the secrets behind Thirteen Lune’s growth from a digital storefront to a major player in the beauty market, and how Nyakio ensures the brand scales while staying true to its core values.
Expanding Horizons: Learn about the significance of Thirteen Lune’s partnership with JCPenney, the expansion into the UK market, and the inclusion of Thirteen Lune products in American Airlines’ amenity kits.
Future Vision: Hear Nyakio’s thoughts on the future of Thirteen Lune and her long-term goals for the brand.
Community and Advice: Get insights on how Nyakio plans to continue fostering a sense of community and her advice for aspiring beauty entrepreneurs.
Fundraising Strategy: A friends-and-family round of US$1.5 million led to more than US$45 million in revenue in 38 months. Since the initial round, the company has raised an additional US$11 million.
This event promises to be an enriching experience, offering valuable knowledge and inspiration for anyone interested in the future of beauty and inclusive entrepreneurship.
MORE ABOUT NYAKIO
Nyakio Grieco, Co-founder of Thirteen Lune and Founder of Relevant: Your Skin Seen Nyakio (pronounced Neh-Kay-Oh) Grieco is a beauty entrepreneur and advocate for clean, inclusive beauty that suits all skin types, tones, and needs. As a veteran beauty founder and trusted industry voice, Nyakio has launched two successful businesses: her award-winning brand nyakio™, based on her family’s Kenyan roots and beauty secrets that launched in 2002, and inclusive beauty e-commerce destination, Thirteen Lune, launched with cofounder Patrick Herning in 2020. Thirteen Lune launched as the first of its kind, e-commerce destination designed to inspire the discovery of beauty brands created by BIPOC founders that resonate with people of all colors. Thirteen Lune has since partnered with retailer JC Penney for inclusive beauty shop-in-shop locations in over 600 stores nationwide. Continuing her commitment to inclusive beauty, Nyakio created Relevant, a clean, science-led skincare brand that works for all skin tones and types. Working with top labs to ensure a diverse mix of chemists, Nyakio formulated each product with superfruits and actives in efficacious percentages to create products that truly perform. Most recently, the brand expanded into the cosmetics category with six color and complexion products. All products in the range are formulated with skincare benefits and serve and celebrate every skin tone, while hyper-prioritizing consumers who have been underserved. Most recently, Nyakio Grieco has been honored with the CEW 2023 Female Founder Award, the Beauty Matter 2023 Future50 Award and included on the Inc. Magazine 2023 and 2024 Female Founders 200 List.