2025 Planning - Making Marketing & Finance The Dream Team

​Get your 2025 planning off to the right start with a panel of CMOs and CFOs discussing how to best work together.

​We'll be joined by a panel of veteran CMOs and CFOs to explore the often delicate relationship, and how the two teams can work together to ensure the planning process goes smoothly.

​We'll cover:

• ​Ways of working between finance and marketing

• ​Tips and tricks to ensure budgets and forecasts work for everyone

• ​Common mistakes to avoid

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​We'll be joined by:

​Frankie Deane - SVP Growth at Monica Vinader, ex Sweaty Betty and The Gym Group

​Laura Wathen - CFO FundingXchange, ex PE investor

​Verity Batchelder - Founder, CMO and Investor

​Joseph Fitzgibbon - Partner Growth & Company, ex Graze, Diageo