Making the Brand Audit Workshop
Join Not So CEO for the Making the Brand Audit, a FREE interactive workshop in which we'll break down your brand's strengths and weaknesses with a fun, gamified experience. Whether your brand is winning or needs a revamp this workshop will help you pinpoint what’s working and what needs a little TLC.
Before ranking on the scoreboard you'll collect points for each key aspect of your brand—from your brand identity to your brand messaging. We’ll guide you through a series of branding fundamentals, helping you understand your brand's current standing in the market.
The audit is broken into eight levels that evaluate various components of your brand. At each level, you'll earn points based on how well your brand is developed, from foundational aspects like your story and audience to advanced elements like competitive positioning and market segmentation.
Levels:
Branding Foundations
Research & Development
Target Audience
Competitive Analysis
Brand Positioning
Verbal Identity
Brand Messaging
Brand Identity
By the end of this workshop, you’ll leave with a clear plan to improve your brand's performance and stand out in the market. Stick around for a LIVE Q+A where we'll answer your questions and provide feedback on your current brand endeavors.